Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. People discover, learn about, follow, and shop from brands on social media, so if you're not on platforms like Facebook, Instagram, and LinkedIn, you're missing out!

With an active social media page, customers can share experiences and advice with other customers. You may even get the attention of influencers in the field, allowing you to work with them to help increase your brand awareness. At the end of the day, the networking potential of social media is endless!

Yes, a company generally needs a blog for effective social media marketing as it provides a deeper platform to share valuable content, establish expertise, attract a wider audience, drive traffic to your website, and ultimately boost brand awareness and engagement, which can then be further promoted across your social media channels.